Fashion Brand: Traditional Shopify → Headless
Before (Traditional Shopify):
Load Time Seconds
4.8
Mobile score:
4.2
Conversion rate:
1.8%
Bounce rate:
6.8%
Cart abandonment:
79%
After (Shopify + Next.js Headless):
Load time: seconds (-85%)
0.7
Mobile score:
98
Conversion rate (+128%):
4.1%
Bounce rate (-43%):
39%
Cart abandonment (-27%):
58%
Business Impact:
Revenue(first 6 months):
+240%
Average order value 94 → 127:
(+35%)
Mobile conversion:
+310%
Customer lifetime value:
+89%
ROI: Project paid for itself in months:
2.8
"Going headless was the best business decision we've made. The site feels like a luxury mobile app. Our conversion rate more than doubled, and customers constantly compliment the shopping experience."
— Brand Founder